Guide to selling your property at auction

Is my property suitable for Auction?
The truth is most properties are suitable for Auction, this includes properties in need of modernisation, that can attract property developers, where a higher price can be achieved at Auction compared to private treaty.

What is a reserve price?
A reserve price is the minimum price you are willing to accept when the property is sold at Auction.

How is my property marketed prior to the Auction?
Just like private treaty, the property will be marketed using property details and photos on our website and through our digital auction catalogue. Your property will also be visible on Rightmove and Zoopla.

During the marketing period we will keep in contact with you and inform you of serious buyers and enquiries. At the same time your solicitor will be instructed to prepare a legal pack containing special conditions of sale, title documents, leases, searches and planning documentation.

How much does it cost to sell my property at Auction?
Once the property has been appraised we will agree with you our terms and conditions of appointment, including entry fees and commission. We charge a fee to cover inspection of the property and marketing. The level of commission will be dependent on the value of the property.

What do I need to supply in terms of documentation?
As part of the Anti-Money Laundering regulations we require a proof of identity – further information can be found here AML Regulations and also on the Government Website

What happens on Auction Day?
On the day of the Auction when the hammer falls there is a binding contract and as the seller, you are legally bound to complete the purchase. In the unlikely event that the property does not sell, we will contact interested parties and under-bidders and we will invite the best bids.

Telephone bidding – A member of staff will attempt to contact the bidder by telephone prior to the lot concerned being offered for sale. If contact is made, then the bidder may compete in the bidding through the auctioneer’s staff. If it is impossible to obtain telephone contact, or the link breaks down, the auctioneer is authorised to continue to bid on behalf of the telephone bidder up to the maximum bid stated on the form.

Proxy Bidding – A member of the Auction House London team will bid in the room for you on auction day.

Internet bidding – Once the form is submitted and payment has been made you will receive a unique PIN number and you will need to supply your email address in order to bid. In the event that the internet connection is lost, the auctioneer is authorised to continue to bid on behalf of the internet bidder up to the maximum bid stated on the form.